Elevator Pitch
Relativity6 helps organizations better engage with their customers using machine learning technology. Our automated software platform of proprietary Behavioral Listening algorithms analyzes various internal and external data sources to find hidden patterns and make predictions about future individual and company purchasing behaviors. Our technology optimizes win-back, churn detection/prevention, cross/up-sell, and net new acquisition use cases.
Description
Relativity6, Inc. develops predictive statistical models, machine learning algorithms, and randomized field experiments tailored specifically to discover ways to bring back lapsed customers. Its statistical models utilize unresponsive customer transaction, behavioral, demographic, and digital footprint data to predict which customers are willing to return to a client’s business; estimate the value of each high potential unresponsive customer by predicting their second lifetime value; and run various randomized real-time field experiments. The company was incorporated in 2016 and is based in Cambridge, Massachusetts.
While at MIT, the two founders co-wrote a masters thesis on ways to decode the silence of unresponsive customers. The result was Relativity6, a machine learning startup focused on reactivating lapsed customers. Current customers include West Elm, ZipCar, Citibank as well as many others.
While at MIT, the two founders co-wrote a masters thesis on ways to decode the silence of unresponsive customers. The result was Relativity6, a machine learning startup focused on reactivating lapsed customers. Current customers include West Elm, ZipCar, Citibank as well as many others.