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P&G is looking for new solutions that can help them capture and leverage massive amounts of first-party consumer data to drive lasting, 1:1 relationships with consumers.
Trond Undheim, Program Director, MIT Startup Exchange
Catherine Havasi, CEO, Luminoso
Please join us at the annual MIT Research and Development Conference: Innovating at the Inflection Point: Creating a Better World on November 15-16, 2022 to hear from MIT researchers, MIT Startup Exchange entrepreneurs, and global business leaders dedicated to innovating to create a better world.
How can P&G enable consumers to do radically more with radically less water and energy use? How can we make invisible use of water & energy visible, right at the point of use? How might we particularly address the triangle of tension that exists between improving sanitization, reducing water & energy, whilst keeping the feeling of abundance of using water?. From incremental evolution to product innovation, easy-retrofit water-infrastructure changes (taps, faucets, showerheads, etc.) and water appliances that aim at both reducing (hot) water and re-using/purifying/enriching (hot) water, we want to partner!