Trond Undheim, PhD, Program Director, MIT Startup Exchange in collaboration with Anne Deconinck, PhD, Executive Director, MIT Koch Institute for Integrative Cancer Research
For professionals new to sales, the process can seem like an alchemy of glad-handling and interpersonal magic. In this workshop we will discuss customer pain: the fundamental reasons why people and companies make it to “the close.” This workshop will focus on identifying the three fundamental personas in every organization that impact your ability to make a sale so that you can avoid wasted time talking to the wrong people and more quickly identify the people within an organization who can help you close deals faster.
Investing in the Drivers of the Future of Energy, Ben Sampson, Director, Energy, GE Ventures
Anurag Bajpayee, Founder and CEO, Gradiant
Natalya Baily, CEO & Cofounder, Accion
"Slowing the aging process of aging by tweaking the body’s metabolism", Prof. Leonard P. Guarente, Novartis Professor of Biology, MIT & co-founder, Elysium Health
P&G is looking for new approaches and technologies that can help them to address key business challenges/opportunities.