Past Event

MIT VMS event: AI-Enabled Startup Marketing Boot Camp

October 9, 2025
Virtual Event
MIT VMS event: AI-Enabled Startup Marketing Boot Camp

Location

Zoom

Overview

Join MIT VMS for "AI-Enabled Startup Marketing" a revamped half-day boot camp designed to give founders and teams the edge as they go to market.

Led by VMS mentor Louis Gudema, attendees will learn how to use AI to craft more effective marketing strategies, optimize campaign execution, and unlock new opportunities for growth. Walk away with practical tools, real-world examples, and actionable insights for making startup marketing more effective and scalable.  

About the presenter: Louis Gudema has over 30 years of marketing experience, and over 20 years of award-winning digital marketing experience. He has worked with companies from startups to the Fortune 10 in many industries. For a dozen years he owned and ran his own marketing agency serving IBM, The Boston Globe, venture-backed startups like Endeca (now part of Oracle) and Speechworks (now part of Nuance), and many educational institutions. After a successful exit and spending several years heading up business development for two other mid-sized marketing agencies, for the last 10 years Louis has been consulting directly with clients. His book, Bullseye Marketing, was named one of the best marketing plan books of all time and is available on Amazon. He also leads Boston's Sales and Marketing Innovators (SAMI) group.

Where: Zoom

When: October 9th, 10:00 AM – 3:00 PM

 REGISTRATION: https://forms.gle/fooW514XYciRysbf9

 Any questions? Email mitvms@mit.edu

 

  • Overview

    Join MIT VMS for "AI-Enabled Startup Marketing" a revamped half-day boot camp designed to give founders and teams the edge as they go to market.

    Led by VMS mentor Louis Gudema, attendees will learn how to use AI to craft more effective marketing strategies, optimize campaign execution, and unlock new opportunities for growth. Walk away with practical tools, real-world examples, and actionable insights for making startup marketing more effective and scalable.  

    About the presenter: Louis Gudema has over 30 years of marketing experience, and over 20 years of award-winning digital marketing experience. He has worked with companies from startups to the Fortune 10 in many industries. For a dozen years he owned and ran his own marketing agency serving IBM, The Boston Globe, venture-backed startups like Endeca (now part of Oracle) and Speechworks (now part of Nuance), and many educational institutions. After a successful exit and spending several years heading up business development for two other mid-sized marketing agencies, for the last 10 years Louis has been consulting directly with clients. His book, Bullseye Marketing, was named one of the best marketing plan books of all time and is available on Amazon. He also leads Boston's Sales and Marketing Innovators (SAMI) group.

    Where: Zoom

    When: October 9th, 10:00 AM – 3:00 PM

     REGISTRATION: https://forms.gle/fooW514XYciRysbf9

     Any questions? Email mitvms@mit.edu

     

Agenda

Print Agenda

Disclaimer:  MIT Startup Exchange can make introductions that ideally provide open ended discussions in order to share mutual interests and potentially create common ground that incite the parties to collaborate. MIT Startup Exchange introductions may eventually lead to mutual partnerships, but that is not in any way guaranteed by MIT, MIT Corporate Relations, MIT Industrial Liaison Program (ILP) or MIT Startup Exchange, which takes no responsibility for these outcomes and no formal part in such discussions following our introduction. MIT Startup Exchange and its activities and events are not for purposes of soliciting investment or offering securities.

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