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Xinterra pioneered the combined use of high throughput experimentation and artificial intelligence applied to materials, seeking efficient approaches to overcome slowness, high costs and overall limitation to innovation imposed by traditional materials R&D processes. Buonassisi will discuss Xinterra's combined use of high throughput experimentation and artificial intelligence applied to materals.

Activate Customer Data with Decision Intelligence
Abhi Yadav, Co-Founder & CEO, iCustomer
iCustomer: https://www.icustomer.ai/

GTM teams are overwhelmed by fragmented data across platforms, leading to ineffective targeting, false signals loop, wasted time, and frustrated buyers and sellers. This chaos results in high acquisition costs, bad retention and missed opportunities.

iCustomer's agentic AI platform unifies first-party and third-party customer data to deliver actionable intelligence. The system automates decision-making and orchestrates optimized GTM plays, enabling teams to execute with precision and efficiency.

Our Identity Resolution Engine creates immutable IDs mapped to hundreds of external data sources, while our Decision Intelligence Layer activates optimal GTM plays powered by AI Agents. The platform continuously optimizes CAC, LTV, and Ad ROI through machine learning and real-time market signals.