Procter & Gamble is looking for new approaches and technologies that can help them to address key business challenges/opportunities. The following innovation brief(s) will provide a high-level overview of specific business goals and needs, as well as a high-level overview of what they are looking for in a solution.
Adam Paxson, CEO; Annica Blake, COO; David Borrelli, CTO Dropwise Technologies
Procter & Gamble seeks to leverage GenAI technologies to transform the future of commerce by enhancing consumer experiences, improving selling operations, and optimizing retail execution.
Marcus Dahllöf - Introductory Remarks
Dr. Cory Kidd, Founder & CEO, Catalia Health
The MIT Startup Exchange team is seeking startups to present at the Startup Lightning talks of MIT’s Leading Edge Webinar - Computationally-Assisted Materials Discovery, taking place on Thursday, April 10, 2025, from 10:00 AM to 12:00 PM ET (hyperlink). We are looking for 5 startups working on machine learning, AI, computational data science, advanced materials, nanotechnology, quantum materials & computing, and semiconductors to present at the webinar.
The Future of Industrial Cooling Maher Damak, Co-Founder & CEO, Infinite Cooling Infinite Cooling: https://www.infinite-cooling.com/
Cooling towers are ubiquitous in industrial and commercial settings. They are critical pieces of equipment but also major sources of energy and water consumption. They are used across a wide range of applications, including power generation, manufacturing, chemical processing, and HVAC systems for large buildings and data centers.
At Infinite Cooling, we begin with TowerPulse, our advanced sensors and software package that leverages physics-informed machine learning to optimize cooling tower operations. TowerPulse enables real-time monitoring and predictive maintenance, ensuring optimal performance, reducing energy consumption, and minimizing operational downtime.
Building on this, our WaterPanel technology uses electrostatic fields to captures pure, demineralized water directly from cooling tower plumes. This innovative solution provides an alternative demineralized water source while eliminating visible plumes, helping facilities conserve water, lower costs, and reduce environmental impact. Together, these technologies address key sustainability and efficiency challenges in industrial cooling.