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^{2019 MIT Startup Exchange Workshop: Sustainable Materials Innovation}

^{December 3, 2019}

^{MIT Startup Exchange presents its December Startup Workshop, centered around sustainable materials innovation. MIT Startup Exchange works to help create partnerships between over 1,800 MIT-connected startups and industry, represented by MIT Industrial Liaison Program (ILP) members. Today, there is a large and growing societal interest for greater sustainability in the material systems that provide for a modern life style. The call is across all industry sectors, and includes the entire value chain including raw materials, material processing, material uses, and end-of-cycle treatment/reuse. This represents a challenge and an opportunity for companies, and many MIT startups are developing and providing innovative technology and business model solutions. This workshop will present perspectives from industry leaders, academics, and corporate investors, while showcasing several MIT-connected startups in this field.}

P&G is seeking startups for innovative consumer experiences: 1) Making a Sustainable Lifestyle Effortless 2) AI Technologies for Digital Expert Advisors with conversational AI and hybrid human-ML,  3) Transformative Transactions including sourcing, manufacturing, distribution, and autonomous supply chain, 4) Automation of Daily In-Home Consumer Tasks, and 5) Enabling Breakthrough Growth for Omnichannel Brands.

How can P&G enable consumers to do radically more with radically less water and energy use? How can we make invisible use of water & energy visible, right at the point of use? How might we particularly address the triangle of tension that exists between improving sanitization, reducing water & energy, whilst keeping the feeling of abundance of using water?. From incremental evolution to product innovation, easy-retrofit water-infrastructure changes (taps, faucets, showerheads, etc.) and water appliances that aim at both reducing (hot) water and re-using/purifying/enriching (hot) water, we want to partner!