P&G is seeking new communication methods, new ways of engaging consumers, and ways to create novel brand experiences.
Imagining a World Without Ads. Reinventing Brand Building with P&G in Latin America.
Procter & Gamble is looking for new approaches and technologies that can help them to address key business challenges/opportunities for Pampers to explore solutions to re-invent Baby Care product discuvery and address social and experiential commerce.
Procter & Gamble seeks to leverage GenAI technologies to transform the future of commerce by enhancing consumer experiences, improving selling operations, and optimizing retail execution.
P&G is looking for new disruptive ways (technology or research sensors/platform/physical and or digital solution) to run Observational Research for BabyCare among parents with babies 0-3yo and among pregnant mums throughout their day (in-home & during outings). P&G invites startups to submit scalable, cost-effective solutions by February 28 for pilot opportunities in North America and Europe. Submit your applications today for early consideration!
P&G wants to further develop their strategic framework for AI-Powered Brand Building to identify opportunities to step change the business. Areas of interest include consumer insights, campaign development, content creation & adaptation across touchpoints (messaging, image, video, animation etc.), Gen AI Brand Visibility and Agentic AI applications across the consumer journey. Deadline for applications is December 31, 2025.
Procter & Gamble is looking for new approaches and technologies that can help them to address key business challenges/opportunities. The following innovation brief(s) will provide a high-level overview of specific business goals and needs, as well as a high-level overview of what they are looking for in a solution.