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For professionals new to sales, the process can seem like an alchemy of glad-handling and interpersonal magic. In this workshop we will discuss customer pain: the fundamental reasons why people and companies make it to “the close.” This workshop will focus on identifying the three fundamental personas in every organization that impact your ability to make a sale so that you can avoid wasted time talking to the wrong people and more quickly identify the people within an organization who can help you close deals faster. 

This session will discuss how to increase the speed of your sales by improving your qualification process. This workshop will help you deepen your understanding of the qualities that determine the likelihood of a prospect or potential partner to commit. We will talk about how to decide who is qualified to buy from you and how to quickly qualify prospective customers and partners. Tricky issues like budget and decision-making authority will be addressed.

In this forum organized by Plastic Omnium with MIT, you’ll learn how generative artificial models are supporting the creation of new innovations and how emerging technologies can be adapted. You’ll also hear from experts on the impact of technology on mobility and how corporations, academia and startups can work together to tackle today’s challenges with the environment and energy transition while also offering people adapted and valuable means.

Please join us at the annual MIT Research and Development Conference: Innovating at the Inflection Point: Creating a Better World on November 15-16, 2022 to hear from MIT researchers, MIT Startup Exchange entrepreneurs, and global business leaders dedicated to innovating to create a better world.