P&G is seeking startups for innovative consumer experiences: 1) Making a Sustainable Lifestyle Effortless 2) AI Technologies for Digital Expert Advisors with conversational AI and hybrid human-ML, 3) Transformative Transactions including sourcing, manufacturing, distribution, and autonomous supply chain, 4) Automation of Daily In-Home Consumer Tasks, and 5) Enabling Breakthrough Growth for Omnichannel Brands.
P&G is looking for new solutions that can help them capture and leverage massive amounts of first-party consumer data to drive lasting, 1:1 relationships with consumers.
Leading consumer electronics company is looking to MIT startups for new materials, textiles, low-power electronics, Sustainable sourcing/ recycling of plastics and metals.
P&G is looking for partners and solutions that provide technologies which can increase the amount of information on its products and labels.
P&G wants to further develop their strategic framework for AI-Powered Brand Building to identify opportunities to step change the business. Areas of interest include consumer insights, campaign development, content creation & adaptation across touchpoints (messaging, image, video, animation etc.), Gen AI Brand Visibility and Agentic AI applications across the consumer journey. Deadline for applications is December 31, 2025.
P&G is seeking startups for enabling AI tech: Transforming Consumer Insights Research with IoT, audio, and privacy-preserving video and Synthetic Image and Label Data.